Posts Tagged ‘business’

Favourite quotes from the week

September 29th, 2009 No comments

“If you’re not making mistakes, you’re not trying hard enough” via @Bjango

“Catch a man a fish, and you can sell it to him. Teach a man to fish, and you ruin a wonderful business opportunity” – unknown

“The only true failure is to take no action at all” – Paul V Harris

“An iPhone is like a penis. It’s fun to play with when you’re on your own but it’s rude to take it out at the dinner table” – Tom Gleeson

Stark Realisation: I too no longer depend on Google to find stuff

September 7th, 2009 1 comment

This is an interesting perspective on the drivers behind behavioural change in the way people use Google. It raises and interesting point about how work to improve SEO is actually eroding trust in the results returned. It makes sense really that what was once a accurate and honest set of results is now potentially skewed by those that are stacking the odds in their favour.

Also, with the rise in social networks people can now easily tap into a trusted and known source to find businesses etc. Of course the beauty of these networks is that you no longer need to actively seek the information you need. It comes to you.

http://www.alexjcampbell.com/post/175271559/stark-realisation-i-no-longer-depend-on-google-to-find

Twitter and Yelp on the up and up

September 3rd, 2009 No comments

Twitter is “aging in reverse”. Apparently 12-24 year old demographics are Twitter’s fastest growing audience segment. STATS: Young People Are Flocking to Twitter and a more detailed break down of data on the What, Where & Why Of Social Media?

According to reports Yelp Is Growing 80 Percent A Year, While Citysearch (US) Remains Flat. This is interesting given the the mix of both user and editorial comment on Citysearch versus the purely user based comment on Yelp. Speaking of comments, when you look through the comments following the article there seems to be a strong suggestion that Yelp’s success could largely be attributed to it’s SEO work. As an aside Yelp are also doing some nice stuff in the mobile space. Particularly with augmented reality.

Social Media Round Up

August 18th, 2009 No comments
Social Media Round Up

I’ll admit that I’m a fairly recent convert to Twitter. Before hand I could never figure out the attraction. How and why would I want to constantly post updates on my most mundane of activities? Even worse, why would I want to know about those of other people? Given I was already on Facebook I thought I may as well be on Twitter. At least then I could have an informed opinion. Two months on and I am pleasantly surprised. I guess it comes down to what you want to make of it, or more to the point, who you follow.

Sure there’s cross-over with Facebook with the odd mundane update and the whole “look at who and how many I’ve connected with”, but it’s the ear to the ground aspect I really like. I  love the fact that I can finely tune my drip feed of industry gossip and news and get it relatively fresh. I know that sounds cheesy but it’s also the most startling aspect – those 140 characters convey things that often pop-up a week later via a channel I would have ordinarily discovered them on.

So Facebook rarely gets a look in these days. I find it’s really just a catalogue of past friendships and misplaced marketing opportunities. That said, it still seems to be going from strength to strength.

1. YouTube – Are You F*cking Kidding Me? (Facebook Song) LIVE – Kate Miller-Heidke is brilliant.
2. What the F**k Is Social Media? Here’s an Answer – a great eye-opener for businesses.
3. STUDY: Two-Thirds of Marketers Now Use Social Media
4. The Rise of Conversation Media
5. Seeking -How the brain hard-wires us to love Google, Twitter, and texting. And why that’s dangerous.
6. Spacelocker, A Social Network You’ll Want To Avoid Like The Plague – a disaster in every way.
7. Social Media: Fad or Revolution? – a great collection of facts and figures (ie Social Media has overtaken porn on the internet, who knew?!)
8. Social Media Training – Five Must Read Reports for Big Business
9. Social Media Map
10. The Conversation Prism
11.  Facebook Grew Twice As Fast As Twitter In July
12.  Facebook’s Click-Through Rates Flourish … for Wall Posts
13.  Twitter Job Description by Date Joined – for me this is particularly embarrassing!
14.  I Want My Tweets Back – this is a bit of a worry.
15. Happn.in shows you what people are twittering about in your city – Melbourne
16. Portrait of a Twitter user
17.  Tweet City – What type of twitterer are you? – apparently I’m a broadcaster. This post is proof enough!